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Rethinking Holiday Campaigns in a New Era
No secret: The holiday season accounts for an outsized portion of many brands’ revenue. The competition is fierce, the sale events are numerous, and the ad campaigns are big.

What should brands – and their agencies – expect in the unique circumstances of 2020 and a global pandemic? How are brands approaching their holiday campaigns in an era of lockdowns and social distancing? How can you ensure your work hits a chord with consumers when life feels so chaotic?

Sep 29, 2020 11:00 AM in Pacific Time (US and Canada)

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